Personalized
Training Plans
Customized
Nutrition Plans
Convenient
Tracking App
THE APEX PHILOSOPHY
NO starvation. NO magic pills. NO quick fixes.
Apex is built on a few non-negotiables:
- Train with structure.
- Eat real food.
- Track what you do.
- Progress over time.
- No random workouts, no processed junk, no guessing.
- Every plan is designed to be repeatable and measurable so you can actually see progress, stronger lifts, better body composition, improved energy.
This is about building a lean, strong, healthy body using methods that work and that you can stick to.
what you get
everything you need to reach your apex— anytime, anywhere.
Happy Clients
Programs Made
Stay with Their Plan
Our Workout Programs
Get a personalized workout plan built for your goals and current fitness level. Whether your focus is fat loss, muscle gain, or performance, each program is designed to progress towards your goal.
Programs are available for both men and women, with women’s plans including a glute-focused approach in each program design. With each program, it is structured to improve body composition while helping you achieve your fitness goals.
Every exercise includes a demo video to ensure proper form, maximize results, and keep you progressing safely.
Push Pull Legs
Muscle + Structure
Built for those who want maximum muscle with a clear, structured approach. You’ll train each muscle 2 times per week with progressive overload and a split with options ranging from 3–6 days.
Full Body Daily Split
Consistent + Simple
Designed for consistency and simplicity without sacrificing results. You’ll train your entire body each session with balanced volume, with options ranging from 3–6 days per week.
Strength & Conditioning
Power + Engine
For those who want to look strong and perform even better. You’ll combine lifting with metabolic conditioning, sprints, and circuits, with 3–6 day options to build muscle, strength, and work capacity.
Longevity
Aesthetics + Performance
Built to optimize how your body performs now and decades from now. You’ll combine strength training with Zone 2 and VO₂ max work, with 4–6 day options to support heart health, recovery, and long-term performance.
The Balanced Physique
Hypertrophy + Aesthetics
Build a lean, well rounded physique through balanced hypertrophy training for balanced aesthetics. Optimized volume, recovery, and exercise selection help maximize muscle and strength ranging from 3-6 day training splits.
Custom Workout Plans
Workout Anywhere anytime
Choose from home or gym workouts with flexible options: 30, 60, or 90-minute sessions, and 3 to 6 days per week to fit your schedule.
Simple Workout Log
Easily track your sets, reps, and weights to keep progressing every workout.
Swap Out Exercises
Injury or Personal preference for exercise? Swap it out anytime.
Our Meal Plans
Fuel your results with a customized nutrition approach built around your goals, lifestyle, and schedule. Choose a personalized meal plan or use our Food Diary Macro Calculator to track your calories, macros, and meals using targets we create and adjust for you. With options like Animal-Based, Carnivore, and Whole Foods, everything is designed to support your energy, physique, performance, and overall progress.
Carnivore Diet
Meat, fish, eggs, dairy, avocado only. Maximizes nutrient density, reduces inflammation, and simplifies eating. Best if you want a simple plan, struggle with gut issues or cravings, perform well low-carb, and want aggressive fat loss.
Animal Based Diet
Meat, fish, eggs, dairy plus fruit, honey, and maple syrup. Combines nutrient density with clean carbs for energy, performance, and recovery. Best if you train hard, want strength + aesthetics, and prefer a balanced, optimized approach.
Whole Food Diet
Most flexible option, it includes animal-based foods plus potatoes, rice, and vegetables. Focuses on real, unprocessed foods while maximizing flexibility and sustainability. Best if you want variety, long-term adherence, and structure without restriction.
Personalized Meal Plans + Food Diary Macro Calculator
Dining In/Out Option
Enjoy dining in or out while staying on track! Pick your favorite restaurants and mix and match meals to perfectly hit your macros and calorie goals.
Shopping List
Shopping for your plan made easy with a shopping checklist! Blacklist any ingredients or foods you want to avoid!
Calorie/Macro Calculator
Describe your meals with Smart Add, snap a photo for instant macro tracking, or scan barcodes on packaged foods for quick, accurate logging.
HOW IT WORKS
1. Choose Your Program
Decide whether you need a custom meal plan, a tailored training program, or both. Each plan is designed specifically for your needs, helping you eat right and train effectively based on your lifestyle and goals.
2. Sign Up & Pay
Once you've selected your program, complete the sign-up process and payment to unlock full access to your custom plan.
You will not be charged until after your 7 day free trial.
3. Download the App & Get Started
After signing up, download the APEX Fitness app and log in. Your personalized meal plan, training program, or both will be waiting for you in the app, ready to guide you step by step.
4. Optional: 1-on-1 Coaching
While the app provides everything you need to start your fitness journey, 1-on-1 coaching offers even more. With this added feature, you'll get personalized guidance, ongoing feedback, and the accountability to stay on track. It’s perfect if you want extra support and adjustments tailored specifically to your progress.
TRANSFORMATIONS
1K+ happy clients, now it's your Turn!
Become A MEMBER
Unlock full access to workouts, tracking, & community support when you become an APEX Fitness member.
Testimonials
See how our members are achieving real results with APEX Fitness.
Madison M.
Joe B.
Derek G.
Michael H.
Nicole R.
Ryan H.
Kevin H.
Jessica F.
Roger J.
Tim B.
Brian V.
Hussein A.
Colton L.
Brandon F
Pablo V.
Hussain W.
Ashley D.
Kyle S.
Adam H.
Jack A.
More than an app,
it's a community
+ JOIN A LIKE-MINDED SUPPORT GROUP
Stay motivated in a community full of people with similar goals as yours. Get questions answered, read inspirational stories, and see transformational pictures daily!
✓ Helpful videos on looking after your Mental Wellbeing
Training your mind is just as important as training your body. That's why with my plan you get
BONUS access to a library of helpful videos designed by professionals to help you understand and improve your mental wellbeing.
Just some of the videos include:
✓ Finding Routines
✓ Coping Mechanisms
✓ The Importance of Nutrition
✓ The Importance Of Sleep
HI, i Am mATT
Proper nutrition and a tracked progressive training program are the key to success!
As the Founder and Head Trainer at APEX Fitness, my background as an Exercises Scientist, Doctor in Physical Therapy, and Certified Personal Trainer has led me to help thousands of people go from feeling stuck, tired, and out of shape to feeling strong, confident, and in control of their health. We focus on real, lasting results — no gimmicks, no fluff.
When you join the APEX Fitness Family, you’re getting more than just a program. You’re getting expert support, a proven system, and a community that actually cares. Whether your goal is to get shredded, boost your energy, or finally feel good in your own skin, I’ll help you make it happen — step by step.
Let’s build the body and lifestyle you’ve always wanted.
- Matt
READY FOR MORE ACCOUNTABILITY?
If you think you could benefit from a more intensive program with more accountability and more benefits hit the button below!
HAVE QUESTIONS? GET IN TOUCH!
I’d love to hear from you. Email me at
support@apex-fitnesscoaching.com
or by sending me a message using the form below and I’ll get back to you as soon as I can.
FREQUENTLY ASKED QUESTIONS
